Weekly Signups vs Target

Product-led growth funnel, last 8 weeks

Color palette

0100200300400500W27W28W29W30W31W32W33W34SignupsISO week

Use arrow keys to walk the data points.

Chart data
weekActual signupsTarget
W27312320
W28298330
W29351340
W30389350
W31344360
W32412370
W33458380
W34471390

Takeaway

  • Signups beat target in 5 of the last 8 weeks and the gap is widening.
  • The W31 dip coincided with the pricing-page incident.