Signup Traffic by Source
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45%
22%
15%
9%
10,700
signups
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Chart data
category
value
share
Organic search
4820
45.05%
Direct
2310
21.59%
Referral
1640
15.33%
Paid social
980
9.16%
Email
610
5.70%
Other
340
3.18%
Organic search — 45.0%
Direct — 21.6%
Referral — 15.3%
Paid social — 9.2%
Email — 5.7%
Other — 3.2%
Takeaway
Organic search brings 45.0% of signups — more than Referral, Paid social, and Email combined.
Email is the smallest named channel outside the Other bucket at 610 signups (5.7%).